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Seventh Generation Launches National All-Digital Campaign

Aims to inspire consumers to ask questions and take action

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By: TOM BRANNA

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Seventh Generation unveiled its first-ever all-digital brand campaign by agency 180LA, “Show the World What’s Inside.” The campaign educates and inspires consumers about the importance of knowing what’s inside their household cleaning and personal care products and how these ingredients impact the health and wellbeing of their families and the environment, according to the company.  “Show the World What’s Inside,” a campaign that consists of a heavy digital push that uses banner ads and a web...

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